Sophisticated
SuaveGato | Tue, 01/20/2015 - 04:12
Brief from client
I just wanted to make up a logo for a fictional clothing store.
Alright! Third revision in and I definitely addressed issues that the previous versions had. I made the cat larger to bring it out further to visually see (even from the thumbnail). I also increased the size of the font as well! I knew I wanted it all caps but after realizing how much space it can actually take up I just kept the caps and lowered the size. Please let me know what you think and I appreciate all the critiques! thanks!
3 Comments
You're NEARLY there. Trust me. Just spend a bit of time giving your text more breathing room (not so bunched up as Shaunea said, even in the word "Sophisticated"). I wonder if it's worth it to make "Cat" in "sophisticated" a different color? Maybe it would be too gimmicky. It was an interesting thought I just had.
Give the cat head the same curved treatment you gave the body, and I would simplify the front paws. That could definitely get lost in visibility when this logo is reduced.
One last thing that you could try: raise "ophisticated" up to align with the top of the S, and tuck "clothing" beneath it. Just to include everything in one place. The S is large enough to accommodate both lines, I think. Again, this is just an idea because I'm curious as to how it would look. Don't feel obligated to do so.
Great improvements so far. Let's see where this goes from here.
So close! yeah I agree with the latter on the "cat" being a different color from the rest, probably would make it too gimmicky. The first version I had I spaced the rest of the text further apart from the word "cat" on both sides but yeah that didn't work. I'll make the adjustments and see what else I can do, probably throw some color in this!
I agree with the above opinions and advice.
This version is better than the first but the type is a regression from the second. I think that the cat is slightly better than the second version though.
I think that you can still use the cat's tail in conjunction with the 'S' but it's going to need better execution to pull it off. The cat looks stretched vertically.
The type is far from sophisticated. It looks like the type which should be used at a hardware store or builder's yard and even then I don't think it's very good.
Try Googling 'sophisticated type' or 'elegant font' and have a look at some of the results that you get. Also try this site for example...
https://www.myfonts.com/search/tag%3Aelegant/fonts/
You can type a word into the box at the top of the list and it will display the word in font results.
Maybe even add a cat's face to the 'S' and let the letter do the work for the tail.. it might work. It might not.
Keep at it. You're on the right track ;)