Haus of Glue
Joe White | Tue, 03/05/2013 - 19:56
Brief from client
A typography lead logo
No fancy boarders around the logo
A simple detail on the lettering to make it more distinctive
A dateless font - No irregular angles
Black and a white version
Premium, luxury look, not rustic
This jobs all finished now. The client did ask to replace the letter A with a pair of scissors. (Not shown in this version)
6 Comments
You know, I really liked the first direction but having seen this one I think this new version has more pop. Even without the subtext it has a motion to it that the first version didn't.
Hot!
You win at logo design.
awesome! i love all of the versions you did. one of them really sticks out to me though, the 3rd one along on the 4th row down. I dont no what it is about it but for me i keep getting drawn to it! I love all your work!
Haha Thanks Matt!
Have you looked at the larger versions. I spent some good time adding shadows to the version you pointed out. Its very subtle but that's what I've really been getting into. The client was really happy too, but we Did got for a much simpler version.
yea i looked at the larger versions, and i have noticed that you've been using those subtle gradients a lot in your work recently which look really cool but i do wonder how long that effect will stay in date/current, but for now its awesome!