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Unbound

Brief from client 

Create a colorful typographic logo using brand color palette that represents breaking free.

Brand name: unbound
Slogan: shop outside the lines

Using the first 2 letters "u" & "n," I was able to create a "broken chain" symbol to represent breaking free. I used a font that was bold, yet clean, with thin lines. The layered design also represents the slogan "shop outside the lines".

2 Comments

Shawali's picture
1378 pencils
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Super interesting logo ! I don't think the UN symbol should be repeated twice, it's redondant. Keep it simple.

joseleaponte's picture
9 pencils
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The logo has many elements that don’t add to it; rather, they detract from it. Having an outline of one color and a shadow of another is not optimal for its reproduction.

Version history

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